SaaS
FunnelPilot
Conversion optimization platform with AI-powered funnel analysis.
Category
SaaS
Year
2023
Duration
5 months
Role
Growth Lead
Overview
FunnelPilot provides deep funnel analytics and AI-powered recommendations to help marketing teams identify and fix conversion bottlenecks. The platform turns complex user journey data into actionable insights.
The Challenge
Marketing teams struggle to identify where and why users drop off in their funnels. Traditional analytics tools show what happened but not why or how to fix it.
The Solution
We created an intelligent analytics platform that automatically identifies conversion issues, suggests optimizations, and tracks the impact of changes over time.
Results
- Built AI recommendation engine
- Created visual funnel builder
- Designed A/B testing framework
- Implemented cohort analysis tools
Key Metrics
Increased activation by 42%
Improved trial-to-paid conversion by 38%
Reduced time to insight by 75%
Generated 23% lift in overall revenue
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